Marketing Research

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Publications Detailed Information on Publication Record

Detailed Information on Publication Record

B 2017

Marketing Research

BURNS, A.C., A. VEECK and R.F. BUSH

Basic information

Original name

Marketing Research

Authors

BURNS, A.C., A. VEECK and R.F. BUSH

Edition

8th ed. Harlow, 496 pp. 2017

Publisher

Pearson

Other information

Type of outcome

Odborná kniha

Confidentiality degree

není předmětem státního či obchodního tajemství

Organization unit

Moravian Business College Olomouc

ISBN

978-1-292-15326-1

Změněno: 8/7/2021 12:20, Mgr. Siran Agadzhanyan

BURNS, A.C., A. VEECK and R.F. BUSH. Marketing Research. 8th ed. Harlow: Pearson, 2017, 496 pp. ISBN 978-1-292-15326-1.

@book{347098,
   author = {BURNS, A.C. and VEECK, A. and BUSH, R.F.},
   address = {Harlow},
   edition = {8th ed.},
   location = {Harlow},
   isbn = {978-1-292-15326-1},
   publisher = {Pearson},
   title = {Marketing Research},
   year = {2017}
}

TY  - BOOK
ID  - 347098
AU  - BURNS, A.C. - VEECK, A. - BUSH, R.F.
PY  - 2017
TI  - Marketing Research
PB  - Pearson
CY  - Harlow
SN  - 9781292153261
ER  -

BURNS, A.C., A. VEECK and R.F. BUSH. \textit{Marketing Research}. 8th ed. Harlow: Pearson, 2017, 496 pp. ISBN~978-1-292-15326-1.