This Is Marketing: You Can't Be Seen Until You Learn to See.

@book{334444,
   author = {GODIN, S.},
   address = {London},
   edition = {1st ed.},
   location = {London},
   isbn = {978-0-525-54083-0},
   publisher = {Portfolio/Penguin},
   title = {This Is Marketing: You Can't Be Seen Until You Learn to See.},
   year = {2018}
}

TY  - BOOK
ID  - 334444
AU  - GODIN, S.
PY  - 2018
TI  - This Is Marketing: You Can't Be Seen Until You Learn to See.
PB  - Portfolio/Penguin
CY  - London
SN  - 9780525540830
ER  - 

GODIN, S. \textit{This Is Marketing: You Can't Be Seen Until You Learn to See.}. 1st ed. London: Portfolio/Penguin, 2018, 288 s. ISBN~978-0-525-54083-0.