Business-to-Business Marketing.

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Publications Přehled o publikaci

Přehled o publikaci

B 2017

Business-to-Business Marketing.

BRENNAN, R.; L. CANNING and R. MCDOWELL

Basic information

Original name

Business-to-Business Marketing.

Authors

BRENNAN, R.; L. CANNING and R. MCDOWELL

Edition

4th ed. Los Angeles, 2017

Publisher

SAGE

Other information

Type of outcome

Book on a specialized topic

Confidentiality degree

is not subject to a state or trade secret

Organization unit

Moravian Business College Olomouc

ISBN

978-1-4739-7344-2

Changed: 23/6/2021 15:52, Mgr. Michaela Koutná

BRENNAN, R.; L. CANNING and R. MCDOWELL. Business-to-Business Marketing. 4th ed. Los Angeles: SAGE, 2017. ISBN 978-1-4739-7344-2.

@book{334333,
   author = {BRENNAN, R. and CANNING, L. and MCDOWELL, R.},
   address = {Los Angeles},
   edition = {4th ed.},
   location = {Los Angeles},
   isbn = {978-1-4739-7344-2},
   publisher = {SAGE},
   title = {Business-to-Business Marketing.},
   year = {2017}
}

TY  - BOOK
ID  - 334333
AU  - BRENNAN, R. - CANNING, L. - MCDOWELL, R.
PY  - 2017
TI  - Business-to-Business Marketing.
PB  - SAGE
CY  - Los Angeles
SN  - 9781473973442
ER  -

BRENNAN, R.; L. CANNING and R. MCDOWELL. \textit{Business-to-Business Marketing.}. 4th ed. Los Angeles: SAGE, 2017. ISBN~978-1-4739-7344-2.