Strategic integrated marketing communications. 3rd. ed.
| ERCY, L. Strategic integrated marketing communications. 3rd. ed. London: Routledge, Taylor & Francis Group, 2018. ISBN 978-1-138-05832-3. |
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| Basic information | |
|---|---|
| Original name | Strategic integrated marketing communications. 3rd. ed. |
| Authors | ERCY, L. |
| Edition | London: Routledge, Taylor & Francis Group, 2018. |
| Other information | |
|---|---|
| ISBN | 978-1-138-05832-3 |
| Changed by | Changed by: RNDr. Jan Géryk, Ph.D., učo 72902. Changed: 29/4/2021 16:37. |
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