2016

Marketing management.15th ed.

KOTLER, P. and K. L. KELLER.

Basic information

Original name

Marketing management.15th ed.

Authors

KOTLER, P. and K. L. KELLER.

Edition

Boston: Pearson, 2016

Other information

ISBN

978-9332557185
Changed: 29/4/2021 16:37, RNDr. Jan Géryk, Ph.D.