Consumer Behaviour and Branding: A Cross Cultural Perspective.
1st ed.

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Publications Přehled o publikaci

Přehled o publikaci

2011

Consumer Behaviour and Branding: A Cross Cultural Perspective. 1st ed.

CHOVANCOVÁ, M., E.S. ASAMOAH and W.M.C.B. WANNINAYAKE.

Basic information

Original name

Consumer Behaviour and Branding: A Cross Cultural Perspective. 1st ed.

Authors

CHOVANCOVÁ, M., E.S. ASAMOAH and W.M.C.B. WANNINAYAKE.

Edition

Žilina: GEORG, 2011

Other information

ISBN

978-80-894-0158-1

Changed: 29/4/2021 16:37, RNDr. Jan Géryk, Ph.D.

CHOVANCOVÁ, M., E.S. ASAMOAH and W.M.C.B. WANNINAYAKE. Consumer Behaviour and Branding: A Cross Cultural Perspective. 1st ed. Žilina: GEORG, 2011. ISBN 978-80-894-0158-1.

CHOVANCOVÁ, M., E.S. ASAMOAH and W.M.C.B. WANNINAYAKE. \textit{Consumer Behaviour and Branding: A Cross Cultural Perspective. 1st ed.}. Žilina: GEORG, 2011. ISBN~978-80-894-0158-1.