From Brand Vision to Brand Evaluation. 3rd. ed.

Přehled o publikaci

2010

DE CHERNATONY, L

DE CHERNATONY, L

Abingdon: Taylor & Francis, 2010

978-18-561-7773-3

Changed: 29/4/2021 16:37, RNDr. Jan Géryk, Ph.D.

DE CHERNATONY, L. From Brand Vision to Brand Evaluation. 3rd. ed. Abingdon: Taylor & Francis, 2010. ISBN 978-18-561-7773-3.

DE CHERNATONY, L. \textit{From Brand Vision to Brand Evaluation. 3rd. ed.}. Abingdon: Taylor \&{} Francis, 2010. ISBN~978-18-561-7773-3.