DIBB, S., L. SIMKIN, W. M. PRIDE a O. C. FERRELL. Marketing: concepts and strategies. Andover: Cengage Learning, 2016. |
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Basic information | |
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Original name | Marketing: concepts and strategies |
Authors | DIBB, S., L. SIMKIN, W. M. PRIDE a O. C. FERRELL. |
Edition | Andover: Cengage Learning, 2016. |
Other information | |
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Changed by | Changed by: RNDr. Jan Géryk, Ph.D., učo 72902. Changed: 29/4/2021 16:37. |
PrintDisplayed: 10/10/2024 12:52