From Brand Vision to Brand Evaluation

Podrobný výpis o publikaci

2010

DE CHERNATONY, Leslie

DE CHERNATONY, Leslie

Abingdon: Taylor & Francis, 2010

978-18-561-7773-3

Změněno: 29. 4. 2021 16:37, RNDr. Jan Géryk, Ph.D.

DE CHERNATONY, Leslie. From Brand Vision to Brand Evaluation. Abingdon: Taylor & Francis, 2010. ISBN 978-18-561-7773-3.

DE CHERNATONY, Leslie. \textit{From Brand Vision to Brand Evaluation}. Abingdon: Taylor \&{} Francis, 2010. ISBN~978-18-561-7773-3.