YMI_UMM Value Chain and Innovation Management

Moravian Business College Olomouc
summer 2018
Extent and Intensity
8/0/0. 3 credit(s). Type of Completion: z (credit).
Teacher(s)
Ing. Omar Ameir, Ph.D. (seminar tutor)
Mgr. Marek Vaculík, Ph.D. (seminar tutor)
Guaranteed by
Ing. Omar Ameir, Ph.D.
Moravian Business College Olomouc
Course Enrolment Limitations
The course is offered to students of any study field.
Course objectives
The aim of the course is to understand and apply the key concepts, theoretical frameworks and methods about the innovation process in companies and to be able to form and manage cooperative agreements and external technology sourcing to speed up innovation in firms. Students will understand the logic of value networks where companies join complementary assets to bring new offerings to the market. Students will also be tutored to understand the challenges related to cooperative agreements and network management.
Syllabus
  • Contents:
    1. Introduction about collaborative innovation management
    2. The importance of the alliance management process - setting a strategy
    3. Alliance risk and governance, managing alliances, agreements
    4. Interests and trust
    5. Value chain management
    6. Managing multiple partnership
    7. Case studies - presentation, evaluation
    8. Managing partnerships in networks
    9. Competition, how to partner with competitors
    10. Extending collaboration to open innovation
    11. The benefits of open innovation
    12. Case studies - presentation, evaluation
    The course is based on the information-receptive method, verbal methods (description, explaation), interpretation, presentation and demonstration methods (graphical data representation, schemes) are used. In the seminars, reproductive methods (testing, examination, repeating) and the methods of problém interpretation and case studies are used
Literature
    required literature
  • VEBER, Jaromír, SRPOVÁ, Jitka a kol. Management inovací. Praha: Management Press, 2016. ISBN 978-80-726-1423-3. info
    recommended literature
  • ČSN P CEN/TS 16555-1 (010130). Management inovací - Část 1: Systém managementu inovací. Praha: Úřad pro technickou normalizaci, metrolog, 2017. info
  • ČSN P CEN/TS 16555-2 (010130). Management inovací - Část 2: Management strategických informací. Praha: Úřad pro technickou normalizaci, metrolog, 2017. info
  • ČSN P CEN/TS 16555-3 (010130). Management inovací - Část 3: Inovativní myšlení. Management inovací - Část 3: Inovativní myšlení., 2017. info
  • ČSN P CEN/TS 16555-5 (010130). Management inovací - Část 5: Management spolupráce. Praha: Úřad pro technickou normalizaci, metrolog, 2017. info
Language of instruction
Czech
Further comments (probably available only in Czech)
The course can also be completed outside the examination period.
Information on the extent and intensity of the course: Přednáška 8 HOD/SEM.
Teacher's information

The course is also listed under the following terms summer 2019, summer 2020.
  • Enrolment Statistics (summer 2018, recent)
  • Permalink: https://is.mvso.cz/course/mvso/summer2018/YMI_UMM