C 2020

Korporativnaya sotsial'naya otvetstvennost' kak komponent intellektual'nogo kapitala kompanii

BERNARDOVÁ, Dana, Tetiana ARKHANGELSKA, Martin FINK and Kateřina IVANOVÁ

Basic information

Original name

Korporativnaya sotsial'naya otvetstvennost' kak komponent intellektual'nogo kapitala kompanii

Name (in English)

Corporate Social Responsibility as a part of the intellectual capital of an enterprise

Authors

BERNARDOVÁ, Dana (203 Czech Republic, belonging to the institution), Tetiana ARKHANGELSKA (804 Ukraine, belonging to the institution), Martin FINK (203 Czech Republic) and Kateřina IVANOVÁ (203 Czech Republic, belonging to the institution)

Edition

Санкт-Петербург, ЭКОНОМИКА И УПРАВЛЕНИЕ ИНТЕЛЛЕКТУАЛЬНЫМ КАПИТАЛОМ, p. 35-43, 9 pp. 2020

Publisher

з.д.н., д.э.н., профессор СПбГЭУ А.Н. Петров

Other information

Language

Russian

Type of outcome

Kapitola resp. kapitoly v odborné knize

Field of Study

50901 Other social sciences

Country of publisher

Russian Federation

Confidentiality degree

není předmětem státního či obchodního tajemství

Publication form

electronic version available online

RIV identification code

RIV/26867184:_____/20:N0000025

Organization unit

Moravian Business College Olomouc

ISBN

978-5-7310-4970-2

Keywords in English

Corporate Social Responsibility

Tags

Změněno: 4/5/2021 13:20, Ing. Michaela Nováková

Abstract

ORIG EN

V originále

Kollektivnaya monografiya posvyashchena problemam ekonomiki i upravleniya in- tellektual'nym kapitalom v usloviyakh sovremennoy innovatsionnoy deyatel'nosti. Ras- smatrivayutsya metodologicheskiye aspekty otsenki intellektual'nogo kapitala global'- noy kompanii v usloviyakh sovremennoy ekonomiki, voprosy kadrovogo obespecheniya si- stemy upravleniya intellektual'noy sobstvennost'yu. Osoboye mesto v monografii za- nimayut itogi praktikooriyentirovannykh issledovaniy, vypolnennykh studentami, v sfere otsenki investitsionnoy privlekatel'nosti regionov dlya vnedreniya na rynok innovatsionnogo meditsinskogo pribora. Monografiya mozhet predstavlyat' interes kak dlya studentov bakalavriata, magistratury, aspirantury, tak i uchonykh i spetsialistov- praktikov, interesuyushchikhsya voprosami ekonomiki i upravleniya intellektual'nym kapitalom i razvitiya instituta upravleniya intellektual'noy sobstvennost'yu.

In English

The collective monograph is devoted to the problems of economics and intellectual capital management in the context of modern innovation. The methodological aspects of assessing the intellectual capital of a global company in the modern economy, the issues of staffing the intellectual property management system are considered. A special place in the monograph is occupied by the results of practical research carried out by students in the field of assessing the investment attractiveness of regions for introducing an innovative medical device on the market. The monograph may be of interest both to undergraduate, graduate, postgraduate students, and scientists and practitioners who are interested in issues of economics and intellectual capital management and the development of the institution of intellectual property management.