D 2024

Strategic Management in the Selected Organization

ŠKRABAL, Jaroslav and Viktorie ZEZULOVÁ

Basic information

Original name

Strategic Management in the Selected Organization

Authors

ŠKRABAL, Jaroslav (203 Czech Republic, guarantor, belonging to the institution) and Viktorie ZEZULOVÁ (203 Czech Republic, belonging to the institution)

Edition

Rome, 8th International Scientific Conference EMAN 2024, p. 311-320, 10 pp. 2024

Publisher

8th International Scientific Conference EMAN 2024

Other information

Language

English

Type of outcome

Proceedings paper

Field of Study

50204 Business and management

Country of publisher

Italy

Confidentiality degree

is not subject to a state or trade secret

Publication form

electronic version available online

References:

Organization unit

Moravian Business College Olomouc

ISBN

978-86-80194-69-1

Keywords in English

Medical facilities; Strategic management; Czech Republic

Tags

Changed: 25/3/2025 13:26, Ing. Michaela Nováková

Abstract

V originále

The paper focuses on Strategic Management in the Selected Organization. The paper aims to perform an analysis of strategic management in a pre-selected healthcare facility (organization) in the Czech Republic. Furthermore, the paper is based on secondary data. This information is important for the creation of individual methods that were implemented and analyzed in the paper. As part of the paper, the authors evaluated the primary data, which involves the implementation of a strategic management analysis in a pre-selected medical facility. Among the strategic management methods used by the authors, it is primarily an analysis of the external and internal environment together with a SWOT analysis (plus/minus matrix). Conclusions and recommendations are drawn up at the end of the paper.