J 2021

50 RATE OF USE OF THE ANCHORING EFFECT IN ENTERPRISES WITH 100+ EMPLOYEES

AMEIR, Omar, Roman KOZEL, Jakub CHLOPECKÝ and Ladislav MORAVEC

Basic information

Original name

50 RATE OF USE OF THE ANCHORING EFFECT IN ENTERPRISES WITH 100+ EMPLOYEES

Authors

AMEIR, Omar (203 Czech Republic, belonging to the institution), Roman KOZEL (203 Czech Republic), Jakub CHLOPECKÝ (203 Czech Republic) and Ladislav MORAVEC (203 Czech Republic)

Edition

EMI journal, Olomouc, Moravian Business College Olomouc, o.p.s. 2021, 1804-1299

Other information

Language

English

Type of outcome

Článek v odborném periodiku

Field of Study

50204 Business and management

Country of publisher

Czech Republic

Confidentiality degree

není předmětem státního či obchodního tajemství

References:

URL

Organization unit

Moravian Business College Olomouc

Keywords in English

Anchoring effect; instruments for influencing and persuasion; enterprises with 100+ employees; influencing of judgment

Tags

RIV2022
Změněno: 28/4/2022 09:17, Ing. Michaela Nováková

Abstract

V originále

The paper deals with behavioral economics. More precisely, the paper focuses on the degree of the anchoring effect, ie the degree of the use of the instruments for influencing and persuasion, that managers apply to manage their employees. Authors used the questionnaire to identify how much the anchoring effect is applied in enterprises with 100+ employees. The main goal of the paper is to find out how is the rate of the application of the anchoring effect by managers of enterprises with 100+ employees. The second goal of the paper is a comparison of the anchoring effect application in employee management in Prague and in Ostrava. Authors set three hypotheses in the beginning and the results confirm or reject them. The two basic assumptions led the authors of this paper to this research. The authors predicted that the anchoring effect for influencing employees are used much more often than is assumed. The authors also predicted that managers of Prague companies use anchoring methods more often than managers of Ostrava companies. Confirmation or rejection of the above assumptions is discussed.
Displayed: 31/10/2024 13:36