AMEIR, Omar, Roman KOZEL, Jakub CHLOPECKÝ and Ladislav MORAVEC. 50 RATE OF USE OF THE ANCHORING EFFECT IN ENTERPRISES WITH 100+ EMPLOYEES. EMI journal. Olomouc: Moravian Business College Olomouc, o.p.s., 2021, vol. 13, No 2, p. 50-59. ISSN 1804-1299.
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Basic information
Original name 50 RATE OF USE OF THE ANCHORING EFFECT IN ENTERPRISES WITH 100+ EMPLOYEES
Authors AMEIR, Omar (203 Czech Republic, belonging to the institution), Roman KOZEL (203 Czech Republic), Jakub CHLOPECKÝ (203 Czech Republic) and Ladislav MORAVEC (203 Czech Republic).
Edition EMI journal, Olomouc, Moravian Business College Olomouc, o.p.s. 2021, 1804-1299.
Other information
Original language English
Type of outcome Article in a journal
Field of Study 50204 Business and management
Country of publisher Czech Republic
Confidentiality degree is not subject to a state or trade secret
WWW URL
Organization unit Moravian Business College Olomouc
Keywords in English Anchoring effect; instruments for influencing and persuasion; enterprises with 100+ employees; influencing of judgment
Tags RIV2022
Changed by Changed by: Ing. Michaela Nováková, učo 5293. Changed: 28/4/2022 09:17.
Abstract
The paper deals with behavioral economics. More precisely, the paper focuses on the degree of the anchoring effect, ie the degree of the use of the instruments for influencing and persuasion, that managers apply to manage their employees. Authors used the questionnaire to identify how much the anchoring effect is applied in enterprises with 100+ employees. The main goal of the paper is to find out how is the rate of the application of the anchoring effect by managers of enterprises with 100+ employees. The second goal of the paper is a comparison of the anchoring effect application in employee management in Prague and in Ostrava. Authors set three hypotheses in the beginning and the results confirm or reject them. The two basic assumptions led the authors of this paper to this research. The authors predicted that the anchoring effect for influencing employees are used much more often than is assumed. The authors also predicted that managers of Prague companies use anchoring methods more often than managers of Ostrava companies. Confirmation or rejection of the above assumptions is discussed.
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