AMEIR, Omar, Roman KOZEL, Jakub CHLOPECKÝ a Ladislav MORAVEC. 50 RATE OF USE OF THE ANCHORING EFFECT IN ENTERPRISES WITH 100+ EMPLOYEES. EMI journal. Olomouc: Moravian Business College Olomouc, o.p.s., 2021, roč. 13, č. 2, s. 50-59. ISSN 1804-1299.
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Základní údaje
Originální název 50 RATE OF USE OF THE ANCHORING EFFECT IN ENTERPRISES WITH 100+ EMPLOYEES
Autoři AMEIR, Omar (203 Česká republika, domácí), Roman KOZEL (203 Česká republika), Jakub CHLOPECKÝ (203 Česká republika) a Ladislav MORAVEC (203 Česká republika).
Vydání EMI journal, Olomouc, Moravian Business College Olomouc, o.p.s. 2021, 1804-1299.
Další údaje
Originální jazyk angličtina
Typ výsledku Článek v odborném periodiku
Obor 50204 Business and management
Stát vydavatele Česká republika
Utajení není předmětem státního či obchodního tajemství
WWW URL
Organizační jednotka Moravská vysoká škola Olomouc
Klíčová slova anglicky Anchoring effect; instruments for influencing and persuasion; enterprises with 100+ employees; influencing of judgment
Štítky RIV2022
Změnil Změnila: Bc. Michaela Nováková, učo 5293. Změněno: 28. 4. 2022 09:17.
Anotace
The paper deals with behavioral economics. More precisely, the paper focuses on the degree of the anchoring effect, ie the degree of the use of the instruments for influencing and persuasion, that managers apply to manage their employees. Authors used the questionnaire to identify how much the anchoring effect is applied in enterprises with 100+ employees. The main goal of the paper is to find out how is the rate of the application of the anchoring effect by managers of enterprises with 100+ employees. The second goal of the paper is a comparison of the anchoring effect application in employee management in Prague and in Ostrava. Authors set three hypotheses in the beginning and the results confirm or reject them. The two basic assumptions led the authors of this paper to this research. The authors predicted that the anchoring effect for influencing employees are used much more often than is assumed. The authors also predicted that managers of Prague companies use anchoring methods more often than managers of Ostrava companies. Confirmation or rejection of the above assumptions is discussed.
VytisknoutZobrazeno: 27. 6. 2024 07:57