D 2021

The strategic analysis of the external and internal environment of the new waste treatment company

CHLOPECKÝ, Jakub, Roman DANEL, Šárka VILAMOVÁ, Omar AMEIR, Adam PAWLICZEK et. al.

Základní údaje

Originální název

The strategic analysis of the external and internal environment of the new waste treatment company

Autoři

CHLOPECKÝ, Jakub (203 Česká republika), Roman DANEL, Šárka VILAMOVÁ, Omar AMEIR (203 Česká republika, domácí) a Adam PAWLICZEK (203 Česká republika, domácí)

Vydání

Ostrava, Proceedings of the 14th International Conference on Strategic Management and its Support by Information Systems 2021, od s. 102-111, 10 s. 2021

Nakladatel

VŠB – Technical University of Ostrava, Faculty of Economics, Department of Systems Engineering

Další údaje

Jazyk

angličtina

Typ výsledku

Stať ve sborníku

Obor

50204 Business and management

Stát vydavatele

Česká republika

Utajení

není předmětem státního či obchodního tajemství

Forma vydání

elektronická verze "online"

Odkazy

Organizační jednotka

Moravská vysoká škola Olomouc

ISSN

Klíčová slova anglicky

Strategic management; waste management; external and internal environment; Porter's analysis of the five forces; PESTLE analysis

Štítky

Změněno: 2. 5. 2022 09:34, Ing. Michaela Nováková

Anotace

V originále

The uncertain business environment after the escalation of the COVID 19 pandemics places more importance on sound strategic business decisions. For the right strategic decisioning in the medium term, quality theoretical training is needed in the external analysis of the company. The presented paper includes external analysis for CEVYKO, a.s. and sets out proposals for strategies of the given areas of company’s operation. The company CEVYKO, a.s. is a purely municipal project. Although publicly owned companies do not have the primary goal of maximizing profit and market share, the basic principles of strategic management apply to them too. These principles must be reflected in the proper strategic management of the company and in the provision of services to citizens. The company CEVYKO, a.s. is a unique project in the Czech Republic and the results of this contribution can be applied in the future also in comparable companies of a similar type of business.