B 2014

Essentials of Marketing Research: A Hands-On Orientation

MALHOTRA, N.K.

Basic information

Original name

Essentials of Marketing Research: A Hands-On Orientation

Authors

MALHOTRA, N.K.

Edition

1st ed. Boston, 2014

Publisher

Pearson

Other information

Type of outcome

Book on a specialized topic

Confidentiality degree

is not subject to a state or trade secret

Organization unit

Moravian Business College Olomouc

ISBN

978-0-13-706673-5
Changed: 8/7/2021 12:29, Mgr. Siran Agadzhanyan
Displayed: 24/8/2025 01:40