B 2017

Business-to-Business Marketing.

BRENNAN, R.; L. CANNING and R. MCDOWELL

Basic information

Original name

Business-to-Business Marketing.

Authors

BRENNAN, R.; L. CANNING and R. MCDOWELL

Edition

4th ed. Los Angeles, 2017

Publisher

SAGE

Other information

Type of outcome

Book on a specialized topic

Confidentiality degree

is not subject to a state or trade secret

Marked to be transferred to RIV

No

Organization unit

Moravian Business College Olomouc

ISBN

978-1-4739-7344-2
Changed: 23/6/2021 15:52, Mgr. Michaela Koutná
Displayed: 13/3/2026 17:51