Marketing: concepts and strategies

Podrobný výpis o publikaci

2016

DIBB, S., L. SIMKIN, W. M. PRIDE a O. C. FERRELL.

DIBB, S., L. SIMKIN, W. M. PRIDE a O. C. FERRELL.

Andover: Cengage Learning, 2016

Změněno: 29. 4. 2021 16:37, RNDr. Jan Géryk, Ph.D.

DIBB, S., L. SIMKIN, W. M. PRIDE a O. C. FERRELL. Marketing: concepts and strategies. Andover: Cengage Learning, 2016.

DIBB, S., L. SIMKIN, W. M. PRIDE a O. C. FERRELL. \textit{Marketing: concepts and strategies}. Andover: Cengage Learning, 2016.