Detailed Information on Publication Record
2016
Marketing: concepts and strategies
DIBB, S., L. SIMKIN, W. M. PRIDE a O. C. FERRELL.Basic information
Original name
Marketing: concepts and strategies
Authors
DIBB, S., L. SIMKIN, W. M. PRIDE a O. C. FERRELL.
Edition
Andover: Cengage Learning, 2016
Změněno: 29/4/2021 16:37, RNDr. Jan Géryk, Ph.D.