2010

From Brand Vision to Brand Evaluation

DE CHERNATONY, Leslie

Basic information

Original name

From Brand Vision to Brand Evaluation

Authors

DE CHERNATONY, Leslie

Edition

Abingdon: Taylor & Francis, 2010

Other information

ISBN

978-18-561-7773-3
Změněno: 29/4/2021 16:37, RNDr. Jan Géryk, Ph.D.
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