Detailed Information on Publication Record
2016
Marketing Management
KOTLER, Philip a Kevin lane KELLERBasic information
Original name
Marketing Management
Authors
KOTLER, Philip a Kevin lane KELLER
Edition
Harlow: Pearson, 2016
Other information
ISBN
978-93-325-5718-5
Změněno: 29/4/2021 16:37, RNDr. Jan Géryk, Ph.D.