D 2019

External Analysis for the Purpose of Strategic Decision-Making of Heating Company

CHLOPECKÝ, Jakub, Omar AMEIR, Roman DANIEL and Ladislav MORAVEC

Basic information

Original name

External Analysis for the Purpose of Strategic Decision-Making of Heating Company

Authors

CHLOPECKÝ, Jakub (203 Czech Republic, belonging to the institution), Omar AMEIR (203 Czech Republic, belonging to the institution), Roman DANIEL (203 Czech Republic) and Ladislav MORAVEC (203 Czech Republic)

Edition

Ostrava, SMSIS 2019 - Proceedings of the 13th International Conference on Strategic Management and Its Support by Information Systems, p. 33-41, 9 pp. 2019

Publisher

"Neuveden"

Other information

Language

English

Type of outcome

Stať ve sborníku

Field of Study

50204 Business and management

Confidentiality degree

není předmětem státního či obchodního tajemství

Publication form

printed version "print"

RIV identification code

RIV/26867184:_____/19:N0000019

Organization unit

Moravian Business College Olomouc

ISBN

978-802484306-3

Keywords in English

Havířovská teplárenská společnost, a. s.; Porter’s Five Forces model; SWOT analysis; strategy decision making
Změněno: 30/3/2021 16:26, Bc. David Pavlík

Abstract

V originále

This paper summarizes the outputs of an external analysis for strategic decision-making in the company Havířovská teplárenská společnost, a. s. and it sets out proposals for other individual strategies. Since the company lacks any strategic document for the period of 2019-2022, the paper primarily focuses on an external analysis of the environment out-side the company itself. The following methods were used for the ex-ternal analyses: Porter’s Five Forces model and a SWOT analysis. The practical importance and impact of this paper rests in presenting the analyses results to the company’s management and the members of the board of directors. The analyses are carried out by the authors in such a way that it is possible to also use theirs methods, procedures and results for other heating companies of similar scope.