XABE1 Business Economics 1

Moravská vysoká škola Olomouc
zima 2021
2/3/0. 6 kr. Ukončení: zk.
doc. Ing. Petr Novák, Ph.D. (přednášející)
doc. Ing. Jindra Peterková, Ph.D. (přednášející)
Ing. Zuzana Repaská, Ph.D. (přednášející)
doc. Ing. Petr Novák, Ph.D. (cvičící)
doc. Ing. Jindra Peterková, Ph.D. (cvičící)
Ing. Lenka Prachařová, Ph.D. (cvičící)
Ing. Zuzana Repaská, Ph.D. (cvičící)
doc. Ing. Petr Novák, Ph.D.
Moravská vysoká škola Olomouc - Moravská vysoká škola Olomouc
Dodavatelské pracoviště: Moravská vysoká škola Olomouc - Moravská vysoká škola Olomouc
St 9:45–11:15 B2.445
  • Rozvrh seminárních/paralelních skupin:
XABE1/01: St 13:15–15:30 B2.445, Z. Repaská
Omezení zápisu do předmětu
Předmět je určen pouze studentům mateřských oborů.
Cíle předmětu
The course called Business Economics 1 introduces the field of business economics to students. Business economics is a branch of science which deals with the economy of a company since a company is one of the basic elements of each economy and represents a set of tangible, personal and intangible elements of business. Business economics is both theoretical and practical discipline and it provides recommendations to businessmen, managers and economists. It is also important for other interest groups, company environment, and employees. The course called Business Economics 1 defines what a company is, what legal forms of entrepreneurship are; it deals with establishing a company and its dissolution, building up property and capital assets of a company, costs, revenues, economic result of a company, and many other related issues. In terms of the course, business economic processes and phenomena are pictured and analyzed including their links and contexts. The positive and negative consequences of a company´s behaviour and decisions are identified. The course follows the knowledge gained in studies of economic theory, mathematics, statistics and basics of management. The content of the course includes solving basic issues of company development, decision-making on basic issues of strategic and operational management, and getting a complex and systematic view on business economics.
  • 1. Introduction to business economics.
  • 2. Company as an economic system.
  • 3. Establishment of the firms.
  • 4. Revenues, costs and economic result.
  • 5. Company costs and cost function.
  • 6. Break even point analysis.
  • 7. Building up company property.
  • 8. Building up company capital.
  • 9. Wages and labour costs of a company.
  • 10. Mergers and business split of companies.
  • 11. Redevelopment and dissolution of a company.
  • 12. Specifics of non-profit organizations.
    povinná literatura
  • MOSEY, S., H. NOKE a P. KIRKHAM. Building an Entrepreneurial Organisation. 1st ed. London: Routledge, Taylor & Francis Group, 2017. 138 s. ISBN 978-1-138-86113-8. info
  • KATZ, J. a A. C. CORBETT. Models of Start-Up Thinking and Action: Theoretical, Empirical, and Pedagogical Approaches. 1st ed. Bingley: Emerald, 2016. 282 s. ISBN 978-1-78635-486-0. info
  • HUGHES, V. a D. WELLER. Start a Successful Small Business (Teach Yourself in a Week). 1st ed. London: John Murray Learning, 2015. 291 s. ISBN 978-1-4736-0918-1. info
  • BOLTON, B. a J. THOMPSON. The Entirepreneur: The All-In-One Entrepreneur-Leader-Manager. 1st ed. London: Routledge, 2015. 224 s. ISBN 978-0-415-85866-3. info
  • ABRAMS, R. Successful Business Plan Secrets & Strategies: America's Best-Selling Business Plan Guide! 6th ed. Palo Alto: PlanningShop, 2014. 464 s. ISBN 978-1-933895-46-8. info
  • ATKINSON, S. The Business Book (Big Ideas Simply Explained). 1st ed. New York: DK Publishing, 2014. 352 s. ISBN 978-1-4654-1585-1. info
  • Havlíček, K. Small business: management & controlling. Kijv: Universitet Ukrajina, 2014. ISBN 978-966-388-494-3. info
    doporučená literatura
  • JOHN, V. How to Run a Business without Risk: The Truth Revealed About Business Risk: Ten Interviews with Experienced Entrepreneurs and Advisors. London: Meriglobe Business Academy, 2017. 244 s. ISBN 978-1-911511-14-4. info
  • ROSS, S. A., R. WESTERFIELD, J. F. JAFFE a B. D. JORDAN. Corporate Finance: Core Principles & Applications. 5th ed. New York: McGraw-Hill Education, 2017. 680 s. ISBN 978-1-260-08327-9. info
  • HIRSCHEY, M. Fundamentals of Managerial Economics. 8th ed. Mason, OH: Thomson/South-Western, 2006. 666 s. ISBN 0-324-28889-1. info
  • PORTER, M. E. Competitive Strategy: Techniques for Analyzing Industries and Competitors. New York: Free Press, 2004. 397 s. ISBN 0-7432-6088-0. info
  • RICKETTS, M. J. The Economics of Business Enterprise: An Introduction to Economic Organization and the Theory of the Firm. 3rd ed. Cheltenham: Edward Elgar, 2002. 616 s. ISBN 1-84064-905-4. info
Metody hodnocení
Course credit: attendance at seminars (min. 80%), individual assignments, course assignment, case study proposal and defence, credit test. Examination: oral examination.
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