Interactive Syllabus

International Marketing

Ing. Lenka Prachařová, Ph.D.

International Marketing

Ing. Lenka Prachařová, Ph.D.

International Marketing

Info

Elaboration of a seminar work on the topic: "International business marketing …".

Selection of a company operating on international markets.

Marketing analysis of the company (products or services, advertising, distribution, promotion, propagation, price of products, sales).

Range of about 10 pages.

Submission to email Lenka.Pracharova@mvso.cz by 31 st November, 2021.

Completion of the course by finish exam on the topics covered. The date of the exam will be in the exam winter week semester registration in IS MVŠO.

Teacher recommends to study from 7/10/2021 to 14/10/2021.

Teacher recommends to study from 14/10/2021 to 21/10/2021.

Teacher recommends to study from 21/10/2021 to 28/10/2021.

Teacher recommends to study from 4/11/2021 to 11/11/2021.

Teacher recommends to study from 11/11/2021 to 18/11/2021.

Teacher recommends to study from 18/11/2021 to 25/11/2021.

Teacher recommends to study from 25/11/2021 to 2/12/2021.

Teacher recommends to study from 2/12/2021 to 9/12/2021.

Teacher recommends to study from 9/12/2021 to 16/12/2021.

Teacher recommends to study from 16/12/2021 to 23/12/2021.

Teacher recommends to study from 23/12/2021 to 30/12/2021.

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