Project Personal Provision
ØHuman Resources (Employees, Outsourcing of Services)
•Number of Employees, Shifts, Even Opportunities
•Expected Qualifications of Employees (Drivers License, ICT, English Skills, Certificates) and
Other Skills (Practical Experiences)
•Job Description
•Competences, Responsibilities, Motivation, Remuneration
•Personal Agencies, Brigade-work, Fluctuation
•Labor Code (CZ Act. No. 262/2006 Coll.)

Project Area (Site) Provision
ØOffice Room and Production Area (Purchase/Lease)
•Project Dimensions, Facility Conversion (Adaptation)
•Locality, Traffic Accessibility, Parking Places, Public Traffic, Neighborhood
•Networks (Electricity, Gas, Water, Waste, Internet), Territory Devel. Plan
•Brownfields, Business Zones and Parks, Incubators
•Real Property Operational Costs, Facility Management, RES

Project Marketing Proposal
Sales and Marketing Mix (Product, Price, Place, Promotion, Distribution, Processes, People)
ØWays and Costs of Promotion (Internet, FB, Press, Radio, TV, Billboards, Direct Marketing, …)
ØWays and Costs of Distribution (Packings, B2B vs. B2C, Retail Chains, Shops, Internet)
ØSetting of Margin and Product Prices, Calculations:
üVariable Costs (direct, operational) and Fix Costs (investments, overheads)
üDown Limit – Costs; Up Limit – Competition
ØDefinition of Goals and Milestones of Success in Time:
üPrognosis of Sales (Revenues); Market Share

Související obrázek
Financial Analysis – Project Budget
oCalculation of Costs in All Phases of Project:
oPrior Project Initiation (Investment)
oDuring the Course of Project (Operation)
oExpected Earnings – Break Even Point Location,
oAssets and Liabilities Projection (Balance)
oFinance Sources
oHow will be Investor’s Capital Evaluated? Interests
oReturn of Invested Capital
(Payback Period, NPV, ROI, IRR)
oCash-flow Projection
oSensitivity Analysis, Software: Comfar (UNIDO), Stratex R

Výsledek obrázku pro break even point
Čas (měsíce)
Související obrázek
The payback period is the time required for the amount invested in an asset to be repaid by the net
cash flow generated by the asset.
Net Present Value (NPV) is the difference between the present value of cash inflows and the present
value of cash outflows.
The internal rate of return (IRR) is the discount rate at which the net present value of future
cash flows is equal to the initial investment, and it is also the discount rate at which the total
present value of costs equals the total present value of the benefits.

Cash Flow Example
Cumulative CF
Discounted cumulative CF